Join today

WOTC Optimization Lab #5: Stuck in 1996: WOTC Needs an Update

Nina Red

Vp Product, google ventures

John Smith

Head of cx, salesforce

Nick Black

Senior po, hello moday
This optimization lab examines how the Work Opportunity Tax Credit program has remained largely unchanged since its original design and why modernization is increasingly necessary. Learners will explore how outdated rules, thresholds, and administrative processes limit the program’s effectiveness in today’s workforce environment. The video discusses how hiring practices, wage structures, and technology have evolved while WOTC has not, creating inefficiencies and missed opportunities. This lab also highlights the importance of employer feedback, data, and advocacy in driving meaningful updates to the program. By the end of this session, learners will understand why modernization matters and how informed stakeholders can help shape the future of WOTC.

What's included?

  • 7 Chapters
  • 1 Certification
  • 340 Questions
  • 25 Video
  • 32 PDF

Become a Strategist 

You will learn how to develop, organize and implement a content marketing strategy, analyze and measure the effectiveness of content marketing, write compelling copy, set a strategic framework when writing

Personal brand

 You will also learn how to put the ideas presented to you into action and build your own personal brand through content marketing.
Meet the instructor

Patrick Jones

Patrick Jones is a content marketing professional since 2002. He has a Masters Degree in Digital Marketing and a Bachelors in Education and has been teaching marketing strategies for over 15 years in Chicago. Patrick enjoys teaching all levels and all ages. He looks forward to sharing his love of building meaningful and effective content with all students to develop their marketing abilities.
Patrick Jones - Course author
Created with